Tag: Branding

• Top Reasons Why your SEO Plan is Failing.

  Executing a search engine optimization strategy isn’t enough to get you on the front page of Google’s search results. Even with an SEO plan in place, there’s a strong possibility it isn’t working the way you hoped and expected. There are a number of reasons your SEO strategy is failing to get you prime real…

  April Neill

  February 26, 2016

  Branding, Marketing, Online Branding, Public Relations, SEO

  Branding, Online Marketing, SEO, Small Business Tips

• Quick and Simple Social Media Image Size Cheat-Sheet

  The folks over at Constant Contact recently put together a handy little infographic that will help you better manage and properly ‘dress up’ and brand your growing collection of social media accounts. The graphic lists the dimensions of all of the photos these social media sites want you to upload. From your Facebook Cover photo (851 x…

  April Neill

  July 13, 2014

  Branding, Social Media

  Branding, Image Size, Social Media

• Small Business Tips for Building a Powerful Brand Identity

  

  By April Neill, CEO/Founder April Neill Public Relations As a lifelong entrepreneur and business owner myself, I can confidently say that starting a business can be one of the most exciting and empowering moves you’ll ever make and absolutely doable, even in today’s highly competitive marketplace. It takes more than a great idea to sustain…

  April Neill

  July 26, 2013

  Branding

  Brand Identity, Brand Strategy, Branding, Public Relations Company, Public Relations Firm

• 6 Tips for Branding Yourself as an Expert in your Field

  In every buying decision, whether it’s hiring an accountant or finding a good mechanic, we all want an expert. We want to pay someone who has a real solution and we don’t want to waste our money or our time. That said, you want prospects to look to your company for solutions when they are…

  April Neill

  May 22, 2013

  Branding, Communications, Marketing, Public Relations, Reputation Management, Small Business, Uncategorized

  Branding, Endorsements, Expert Status, Industry Expert, Social Proof, Social Reputation, Testimonials

• 8 Tips for Rebranding your Small Business

  By April Neill, CEO/Founder April Neill Public Relations As a small business owner, your brand image is important and if you’re thinking of reinventing your brand –its identity and personality —it’s important to first ask yourself why you’re doing it.  Do you have specific reasons and goals for giving your brand an overhaul? Rebranding may…

  April Neill

  March 25, 2013

  Branding, Public Relations, Small Business, Uncategorized

  Brand Identity, Brand Personality, Brand Promise, Brand Purpose, Branding, Rebranding Publicity Campaign, Rebranding Strategy, Visual Communications Strategy

• Brand Story, Brand Power

  

  By April Neill, CEO/Founder April Neill Public Relations Branding is about storytelling and a strong brand message has incredible power. Not just on how it is perceived in the world, but also how it positions a brand and connects it with consumers, key influencers, and stakeholders. Whether you are launching a new brand or re-branding…

  April Neill

  February 23, 2013

  Branding, Communications, Effective Pitching, Marketing, Public Relations, Reputation Management, Small Business, Social Media

  Brand Communications, Branding, Public Relations, Publicists, Publicity, Social Media, Storytelling