Small Business Tips for Building a Powerful Brand Identity

By April Neill, CEO/Founder April Neill Public Relations As a lifelong entrepreneur and business owner myself, I can confidently say that starting a business can be one of the most exciting and empowering moves you’ll ever make and absolutely doable, even in today’s highly competitive marketplace. It takes more than a great idea to sustainContinue reading “Small Business Tips for Building a Powerful Brand Identity”

8 Tips for Rebranding your Small Business

By April Neill, CEO/Founder April Neill Public Relations As a small business owner, your brand image is important and if you’re thinking of reinventing your brand –its identity and personality —it’s important to first ask yourself why you’re doing it.  Do you have specific reasons and goals for giving your brand an overhaul? Rebranding mayContinue reading “8 Tips for Rebranding your Small Business”