15 Grammar Goofs that Make You Look Silly

Posted by April Neill, CEO/Founder April Neill Public Relations With the rise of content marketing, being able to write effectively is hugely important. Avoid some common grammar errors with this really cool info-graphic. Enjoy! We’re big advocates of conversational writing that’s engaging, persuasive, and fun. So that means it’s perfectly fine to fracture the occasional stuffyContinue reading “15 Grammar Goofs that Make You Look Silly”

Gain Trust and Attract Business with Education-Based Marketing

There is a common misconception amongst small businesses that your marketing’s most important function is to promote your products and services to prospects ready to buy. In fact, the most important function of your marketing strategy should be to establish that you’re an expert in your industry, that you have knowledge to share, and thatContinue reading “Gain Trust and Attract Business with Education-Based Marketing”

Showing Appreciation is Good for Business

Watching the Academy Awards last night, I was struck with the awesomeness of the acceptance speeches and the genuine gratitude the winners expressed. Winning an Oscar can be a huge boost to an Actors’ personal brand and earning potential, for sure, and on this night they are at the height of their fame. Hearing themContinue reading “Showing Appreciation is Good for Business”