How to Manage Blog Content with Trello

Are you looking for a better way to manage your blog content? Do you need a tool to outline your blogging workflow? We’ve got you covered! Check out this article on how to manage blog content from beginning to end with Trello, including how to effectively organize how you brainstorm, write, and publish your blog’sContinue reading “How to Manage Blog Content with Trello”

Agile Marketing Explained

Despite the growing popularity of Agile Marketing and the fervent evangelism of early adopters, most marketers remain at least a bit confused, says industry expert Andrea Fryrear, Chief Content Officer for Fox Content. We get it. Questions are to be expected. Why? Because, although the basic Agile modus operandi is fairly straightforward – release work rapidly,Continue reading “Agile Marketing Explained”

Top Marketing Trends for 2017

Have you properly prepared for and planned your marketing strategy for the upcoming year? We’ve got you covered. Check out top marketing trends to watch for in 2017.   As the end of the year approaches, it is time to look back on the year in marketing and analyze the trends we should expect toContinue reading “Top Marketing Trends for 2017”

Spread a little holiday cheer for your brand.

This holiday season, if you’re looking for new ways to boost your brand exposure, drive sales, and garner media attention while also fostering a sense of goodwill, try mixing up your marketing strategy with feel good Public Relations’ initiatives. Below are some quick tips for boosting your PR during the holidays. Campaign for a Cause IncreasingContinue reading “Spread a little holiday cheer for your brand.”

Top Reasons Why your SEO Plan is Failing.

Executing a search engine optimization strategy isn’t enough to get you on the front page of Google’s search results. Even with an SEO plan in place, there’s a strong possibility it isn’t working the way you hoped and expected. There are a number of reasons your SEO strategy is failing to get you prime realContinue reading “Top Reasons Why your SEO Plan is Failing.”

Relevance Key Ingredient to Great PR.

  As a PR professional, I can say unequivocally that great PR is all about intention. Knowing who to pitch; crafting a pitch that resonates; knowing when and how to pitch; all key ingredients to producing PR that gets results. Creating PR that’s relatable is key. Check out this article from Forbes Magazine on how toContinue reading “Relevance Key Ingredient to Great PR.”

Top Leadership Lessons Rev. Robert Schuller Taught Us

“If you listen to your fears, you will die never knowing what a great person you might have been.” ~ Rev. Robert H. Schuller When I started my first business over 20 years ago, I had a dear friend and mentor, Raymond “Mike” Johnston who introduced me to the inspirational teachings of the late, greatContinue reading “Top Leadership Lessons Rev. Robert Schuller Taught Us”

Social Selling in 2015: A Look Into The Next 12 months [Infographic]

Social Selling in 2015: A Look Into The Next 12 months [Infographic]. Social selling has proven to be both popular and effective. According to a 2014 study by DemandGen, 72% of B2B buyers used social media to research their purchase decision in 2014. High performing companies like Oracle, IBM, SAS and ADP among others areContinue reading “Social Selling in 2015: A Look Into The Next 12 months [Infographic]”

Feeling Entrepreneurial Doubts? Try These Tips for Pushing Through.

A few years ago, I wrote a post about overcoming entrepreneurial fears and doubts. As a small business owner myself, I understand how important your mind-set is in overcoming challenges, and in the last two years, I’ve had to draw upon my own advice. And I’ve learned a few more lessons along the way. It’sContinue reading “Feeling Entrepreneurial Doubts? Try These Tips for Pushing Through.”