Relevance Key Ingredient to Great PR.

 

As a PR professional, I can say unequivocally that great PR is all about intention. Knowing who to pitch; crafting a pitch that resonates; knowing when and how to pitch; all key ingredients to producing PR that gets results.

Creating PR that’s relatable is key. Check out this article from Forbes Magazine on how to make great PR by putting relevance first. Click here to read more about why relevance matters in PR.

Still need help? If you need support creating news and press releases that resonate and connect with your audience, we can help! April Neill PR has 20+ years’ experience helping businesses tell their stories, crafting messages that matter and producing PR that connects and delivers results.

 

Author: April Neill

Visionary entrepreneur and PR professional with 20 years’ experience developing and executing all aspects of traditional and digital PR campaigns to increase brand recognition and media exposure and supporting strategic marketing initiatives. Founder/Principal Consultant of Plainfield, Illinois based PR Consulting firm April Neill Public Relations and AgapeDigital Communications. As the CEO and Founder of April Neill Public Relations & AgapeDigital, I'm passionate about helping small Christian businesses and non-profits realize their full potential and about helping them tell their brand story! Our services include press releases, effective pitching, copy writing, content marketing & strategy, brand journalism, SEO PR, blogging, email marketing and online brand building.

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