PR ByIntention®

PR ByIntention®

Digital Marketing, Copywriting & Public Relations Tips

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  • Essential Tips for the COVID-preneur

    Essential Tips for the COVID-preneur

    Guest Blog Post by Amy Collett In 2020, there was an average of 84,253 new business applications filed each week in the United States. The rise of COVID-preneurs was almost as difficult to predict as the pandemic itself. And so far, the trend remains unshaken this year. The truth is, there’s no such thing as…

    April Neill

    July 9, 2021
    Entrepreneur, Small Business
    Business Planning, Entrepreneur, Launching a Business, Small Business Tips, Start-Up
  • The Most Important Tech for Your Small Business to Incorporate

    The Most Important Tech for Your Small Business to Incorporate

    Guest Post By Marcus Lansky Technology is rapidly changing how the world does business, and to ignore that as a small business owner can come at a great cost. Yes, some of the tech out there is really expensive and may not prove worth the investment. However, some of it is affordable and can help…

    April Neill

    February 3, 2021
    Small Business
    Cybersecurity, Digital Marketing, Small Business Tips, tech solutions, Technology
  • YOUR HOME-BASED BUSINESS: THE FIRST YEAR

    YOUR HOME-BASED BUSINESS: THE FIRST YEAR

    In today’s market, the driven solopreneur can be a surprisingly powerful force. Creating a home-based business empowers you to define your own success, work the hours that make sense for you, and take your career in the directions that inspire you.

    April Neill

    September 30, 2020
    Entrepreneur
    Entrepreneur, home based business, Marketing, Small Business Tips
  • Four Important Content Trends to Watch.

    Four Important Content Trends to Watch.

    Is it time to double down and invest in content marketing? PR Daily says yes! Check out these 4 trends that prove content marketing is on the rise.

    April Neill

    March 12, 2018
    Content Marketing
    Blogging, Communications, Content Marketing, copywriting, Press Releases
  • Small Business Tips for Building a Powerful Brand Identity

    Small Business Tips for Building a Powerful Brand Identity

    By April Neill, CEO/Founder April Neill Public Relations As a lifelong entrepreneur and business owner myself, I can confidently say that starting a business can be one of the most exciting and empowering moves you’ll ever make and absolutely doable, even in today’s highly competitive marketplace. It takes more than a great idea to sustain…

    April Neill

    July 26, 2013
    Branding
    Brand Identity, Brand Strategy, Branding, Public Relations Company, Public Relations Firm
  • Small Business Owners: Here’s How to Maximize Your Website!

    Small Business Owners: Here’s How to Maximize Your Website!

    Guest Post by Marcus Lansky You pay for your website each month, so you should get the most out of it by looking toward technology to help run your business. Here are a few ways to maximize your website to help your small business be more productive. Money Management There is a huge difference between…

    April Neill

    September 8, 2020
    Public Relations
    Analytics, Data Analytics, Website Development, Website Marketing
  • Trade Show Marketing Tips and Cost-Savings Ideas for Exhibitors

    Trade Show Marketing Tips and Cost-Savings Ideas for Exhibitors

    Planning your trade show display can be stressful and overwhelming, but it’s also a way for you to express your creativity, resourcefullness, and thriftiness. Check out the following tips for marketing your trade show display.

    April Neill

    January 22, 2020
    Trade Show Tips
    Inc., S&F Woodcrafters, Trade Show Displays, Trade Show Marketing, Trade Show Planning, Xylea-Wood Slatwall
  • Response to Lady Gaga, Bradley Cooper Oscar Performance Tells Us How Shallow We Can Be.

    Response to Lady Gaga, Bradley Cooper Oscar Performance Tells Us How Shallow We Can Be.

    Like millions of others, I watched the Oscars last night and was riveted by the performance by Lady Gaga and Bradley Cooper where they performed “Shallow”  together, from their incredibly moving Oscar nominated movie, “A Star is Born”. A moment that practically broke the internet, leading to wild speculations and opinions on the appropriateness of…

    April Neill

    February 26, 2019
    Public Relations
    A Star is Born, Bradley Cooper, goodseeker, Lady Gaga, Shallow
  • Simple Stress Management Advice for Busy Professionals

    Simple Stress Management Advice for Busy Professionals

    One thing that almost all hard-working people have in common is a struggle with job stress. The type of work that causes the most stress is often unpredictable or involves things out of your control. This is typically the case for business owners and professionals who struggle with balancing their career goals, financial pressures and…

    April Neill

    September 11, 2018
    Entrepreneur
    Efficiency, Job Stress, Small Business Tips, stress management
  • Content Marketing: Go Deep or Go Wide?

    Content Marketing: Go Deep or Go Wide?

    Forbes contributor Jayson DeMers explores the variable on content writing, whether to go wide and reach a larger audience or go deep and focus on a particular niche, in the article below. You have hundreds of variables to consider when writing content. Who is your audience? What is your end goal? What kind of length…

    April Neill

    June 9, 2018
    Content Marketing
    Content Marketing, Content Strategy, copywriting, Marketing Trends, Writing Tips
  • Headline Formulas for Boosting Social Shares

    Want to know something scary? (And ironic, if you are reading this!) No one is reading your blog posts, but they are reading your headline. Check out headline formulas for boosting views and social shares.

    April Neill

    March 26, 2018
    Blogging, Social Media
    Blogging, Headlines, Marketing, Social Sharing
  • How to Bring Good Energy to Your Brand.

    From maximizing your marketing efforts, facilitating creativity, and achieving success, employing the ancient art of feng shui can help you build a better brand.

    April Neill

    March 13, 2018
    Branding, Communications, Public Relations
    Business Tips, Feng Shui, Logo Development, Website Development
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